Tuesday, October 13, 2015

National Coordinators Launch Agriculture Advocacy Venture, American Doorstop Project; Sign Strategic Sponsorship with 21st Century Equipment, LLC













Media Contact:
American Doorstop Project
www.AmericanDoorstopProject.com                                                              
(406) 698-9675


FOR IMMEDIATE RELEASE:

National Coordinators Launch Agriculture Advocacy Venture, American Doorstop Project; Sign Strategic Sponsorship with 21st Century Equipment, LLC

Billings, MT – Oct. 13, 2015 – Independent strategic planning consultants and national project coordinators, Melody Dobson and Jody Lamp, announce the launch of their new joint-agriculture advocacy venture called the American Doorstop Project, and name Nebraska-based 21st Century Equipment, LLC., as one of its first Agrarian Ambassador Sponsors.
With 17 John Deere equipment dealerships in Colorado, Wyoming and Nebraska, the 21st Century Equipment, LLC, Corporate Support Center at 601 5th Ave., Scottsbluff, Neb., will serve as the centrally-located national headquarters for the American Doorstop Project, as the team travels the United States to research, collect and preserve the stories that shaped the development of American Agriculture through the Agrarian Discipline.
“As a company, 21st Century Equipment, LLC recognizes the creativity and entrepreneurial spirit of the customers we serve,” says Chief Executive Officer, Owen Palm. “So, we applaud and support the efforts of the American Doorstop Project team as they bring agriculture stories to the forefront and develop even more education tools for consumers to understand those that work the land.”
As the creators of www.YourOnePowerfulVoice.com, Dobson and Lamp also recently worked with filmmaker Conrad Weaver of ConjoStudios, LLC, serving as national coordinators for the Great American Wheat Harvest documentary film, which received a 2015 Mid-America Regional EMMY® Award for Best Documentary-Cultural. The team currently works as the strategic planning partners for the U.S. Custom Harvesters, Inc., and will help the organization launch its Strategic Plan 2016-2020.
“We are honored to work with Agrarian Ambassador Sponsors, like 21st Century Equipment, LLC, who have a direct connection to the import role agriculture has played in America’s past, present and future,” Lamp says. “They understand the disciplines and needs for the industry to continue producing food for a continually growing population.”
The American Doorstop Project stories will be featured in large-format book with accompanying website, video vignettes, social media links and pages, national and community engagement events, signage, and oral history narratives.
“Once completed and throughout the process, this project will connect presenters, public speakers, educators, docents and students with historical facts and narratives that provide insight to our country’s beautiful heritage,” Dobson says. “The stories we will share come from a deep understanding and appreciation for our own heritage and a desire to learn more about others and to help tell their stories,”
Dobson and Lamp bring a collective 40-plus years of professional communication experience and historical preservation knowledge. They work to create relationships of integrity that build the “esprit de corps” necessary to launch and fulfill the strategic plan and fund development program identified for a phase one project completion by Spring 2017.
To learn more about the American Doorstop Project and to find out about how you can make a financial contribution to help honor the legacies of our past and shed light on our nation’s agricultural history, visit the www.AmericanDoorstopProject.com website. For more information about sponsorship packages, media interviews, speaking appearances, call Jody L. Lamp, at (406) 698-9675 or by email jody@AmericanDoorstopProject.com



 



About American Doorstop Project
The American Doorstop Project is a joint-venture agriculture advocacy collaboration between independent national coordinators, Melody Dobson and Jody Lamp. The project preserves and promotes historical places, spaces and events that have shaped our country over the past hundreds of years. American Doorstop Project features a collection of stories that were instrumental in shaping America’s agricultural roots and had they not happened, America, as we know it, would be different than it is today. The strategic plan and fund development program for a project phase one completion is planned for Spring 2017.

Resource Links
Facebook: https://www.facebook.com/AmericanDoorstopProject





About 21st Century Equipment LLC 
 21st Century Equipment LLC established in 1996, offers 17 John Deere dealerships in Nebraska, Colorado and Wyoming. In addition to the traditional parts, service and new/used equipment offerings, 21st Century Equipment offers support with precision ag and big data management, water management, equipment leasing, RTK support and much more. Serving those who work the land, 21st Century Equipment LLC is committed to reducing risk, improving profitability and increasing the competitive advantage for its customers by “Making Farming Easier. 
Resource Links                                                                                                                                                  Website& Blog: http://21stcenturyequipment.net/ 

Wednesday, June 10, 2015

Meet American Pharoah’s horsey BFF — a 6-year-old gelding raised in western Nebraska - Omaha.com: Sports

Meet American Pharoah’s horsey BFF — a 6-year-old gelding raised in western Nebraska - Omaha.com: Sports



Love this story...Great, friendly people come from ‪#‎westernNebraska‬, and, heck even the horses that come from here make good friends!! This isn't the first time that ‪#‎Nebraska‬ has had a connection to a ‪#‎TripleCrownWinner‬...there are more and in my spare time, I've been compiling the stories. Stay tuned!!



Jody on a research "book writing" trip to Nebraska.

Friday, June 5, 2015

Promoting Pure Gold by Julie Koerber

http://www.yellowstonevalleywoman.com/promoting-pure-gold/

Promoting Pure Gold

by —5 June 2015


Billings area women help shine the light on The Great American Wheat Harvest

Every year at about this time, you see the stalks sprout and start to manifest into a golden carpet over sections of the Montana landscape. Nearly six million acres of wheat is harvested each year in our state bringing in a cash value of more than $1 billion. The sight is so common that you might not even pay much attention to it as you travel down the state’s back roads. You might not even give it a second thought when you go to buy your weekly loaves of bread. One Maryland film maker, however, was determined to change that and enlisted the help of two well-connected Billings women and agriculture advocates to shine the spotlight on The Great American Wheat Harvest. It’s been center stage at viewings in nearly every state in the nation and come 2016, the footage will be shown in classrooms all across the nation.
 
 
The result of Conrad Weaver’s exhaustive research and filming is an hour-long documentary that chronicles the wheat harvest through the eyes of custom harvesters. Starting right about now, in early June, these men and women pack up their crews, their families and their combines and hop scotch across the country, traveling as far south as Texas and straight north to the Canadian border to cut the wheat that helps to feed the world.

“So many people around the country have no idea what goes into producing the food that we eat every day,” documentary maker Conrad Weaver of Conjo Studios will tell you. “I wanted to tell the real story of real people who are taking incredible financial risks so that the rest of the world can eat.” He wanted people to have a better understanding of what it truly takes to get a loaf of bread on our dinner tables.



Weaver’s connection to Montana came in a rather odd way, thanks to social media. Jody Lamp, a public relations and agricultural marketing guru, was sitting in on Ag Chat Foundation’s Tuesday evening event on Twitter. This live chat draws in voices from coast to coast to talk about various topics within the industry. During one such chat, Conrad Weaver chimed in asking for help with press releases for his brand new documentary project on the wheat harvest. Jody not only answered the tweet, she enlisted her friend Melody Dobson’s help as well. Dobson was well versed in P.R. after serving as the Coordinator for Montana’s part in the National Lewis & Clark Bicentennial. “I told Jody, I think he needs a lot more than someone to write a few press releases,” Melody says with a chuckle today. Turns out, she was right. The pair went on to not only help raise funds to get the documentary produced, they provided a vital link to get this film shown in cities and towns in all corners of the nation.

“To say that Jody Lamp and Melody Dobson played a vital role in raising funding for the Great American Wheat Harvest documentary would be an understatement. Without them, this important film would not have been made.” Weaver went on to say this duo was not only driven but persistent. He says, “I remember Melody telling me one day that when a company says, ‘No’, (to a sponsorship opportunity) it just means ‘Not yet’.”

 
 
Over the course of two years Weaver says Jody and Melody have driven countless miles, made hundreds of phone calls, and sent thousands of emails all in the effort of trying to convince people this story of the Great American Wheat Harvest was one that was worth telling.
“The harvest intrigues everyone,” Jody says as she reflects on the last two years she’s spent promoting this project. She laughs when she says, “If you ask people, ‘What do you think is the sexiest crop?’ I think it is wheat. How many people do you see photographed standing out in a wheat field? It’s that wide open space. It’s our daily bread.”

For Melody, the project was nostalgic. Her father spent a few decades working as a custom harvester. She smiles and says, “I graduated from high school on June 9, 1978 and the very next day I left driving a truck headed south to Elk City, Oklahoma.” This fourth generation Montanan says, “I can relate to everything in the documentary. I can relate to the stress of my dad when something would break down. I can relate to the changes in the weather. I know what it is like when a crop gets hail damage.” She remembers vividly lining up individual slices of bread just to make sandwiches in an assembly line fashion for the entire harvesting crew. While she helped with the day to day operations of getting laundry done and food prepared, many times Melody would be sitting in the combine itself, serving as one of the chiefs of the harvest. “A lot of the farmers liked women drivers because they were a little more particular. Farm kids, you just did everything.” It’s the very reason why, when Billings hosted a viewing, Melody wanted her dad in one of the seats. Melody says, “My dad just smiled through the whole documentary.”



In the opening scenes, you hear the voices of the men and women who work all season long to harvest the wheat that turns into our cereal, our breads and the pastas we bring to a boil for our dinner. Huge combines can be seen kicking up dust as they cut and gather up each precious kernel of wheat. The documentary chronicles a handful of harvesters and shares their stories through the weather woes, the mechanical breakdowns and worker shortages. It’s not a lifestyle for those who don’t like to roll with the punches. These families hit the road in May and are lucky to be home by Thanksgiving.

“One of the older harvesters that watched the documentary said, ‘I have waited all my life for someone to tell this story,’” Jody says. Melody adds, “You can take the DVD and show it in the most important theater in the United States, your living room. It is our friends. It’s our neighbors who might have no idea how bread is made.”

The DVD isn’t the end of the story for The Great American Wheat Harvest. After all the video was put into the hour-long video, what was left was 83 hours of unused footage.  Jody and Melody knew that to leave this on the cutting room floor would be a tragedy. Where it needed to be is in the classroom, to make sure our youngest generation won’t become even further removed from the industry that feeds them. Thanks to this duo, the footage will be delivered to classrooms nationwide as a part of the National Ag in the Classroom curriculum. Jody says it is lessons like these that are critical to the future of agriculture. “Farmers have always been such hardworking people. Now, we’ve had to teach them in agribusiness to talk about what they are doing and to be transparent. That’s what we expect from farmers. It is critical in a sense that we have so many generations not growing up on a farm and getting dirt under their nails,” she shares. The documentary team secured funding from New Holland Agriculture and the U.S. Custom Harvesters, Inc. to develop the educational phase of the project. In the end, there will be seven lessons that will meet national curriculum standards and will focus on wheat production, harvest, career opportunities and labor issues within the industry. The video lessons should be ready to launch sometime in 2016.
It’s a lesson that Jody and Melody know is an important one.

With each viewing, it means one more person has a little deeper understanding of the men and women that fuel our existence. Jody sums it up by saying, “It’s absolutely critical. We as a country are not hungry enough. We truly take our food for granted.”

 

THE GREAT AMERICAN WHEAT HARVEST

To get your copy of this telling documentary, visit greatamericanwheatharvest.com.


DID YOU KNOW?

  • Montana exports about 80% of its total wheat production overseas, heading for the most part to Japan, Taiwan, the Philippines, and South Korea.
  • Montana, in the past ten years, has produced an average of 150 million bushels of wheat each year. One bushel can provide the flour to bake up roughly 45 loaves of bread.

Thursday, June 4, 2015

Michael Lamp Celebrates One-Year Anniversary with Lamp Public Relations & Marketing

 

Lamp Public Relations & Marketing proudly celebrates the one-year anniversary of the addition of Michael Lamp to the firm. Michael joined the public relations and strategic planning in June 2014 and was instrumental in the serving as the National Sales and Distribution manager for the Great American Wheat Harvest documentary film. He currently manages public affairs for the firm and its clients, including All American Pharmaceutical. Congratulations, Mike!!


Lamp Public Relations & Marketing presents a team approach that includes interpersonal communication skills; leadership education and training; brand development and management; creation for team growth and collaboration opportunities; direction, development and distribution of national legacy strategic plans, projects and funding programs. We work with businesses, organizations, associations and individuals from a communications baseline approach of respect, integrity and best practices with the end in mind to grow capacity and sustainability. We have a special focus on agricultural, food, energy and education related sectors and utilize our leadership training program featured at www.YourOnePowerfulVoice.com

Resource Links









 

Tuesday, June 2, 2015

Lamp Public Relations & Marketing Expands Business; Opens Offices in Nebraska and Launches New Logo

http://agwired.com/2015/05/26/lamp-public-relations-marketing-announces-expansion/

Billings, MT, May 26, 2015 -- Lamp Public Relations & Marketing announces an expansion of its current business, while maintaining its current clients and office from Billings, Mont.; in addition, the public relations and marketing firm will open offices in both western and eastern Nebraska to become even more centrally located and aligned to service its agriculture-based clientele and industry.



Lamp Public Relations & Marketing presents a team approach that includes interpersonal communication skills; leadership education and training; brand development and management; creation for team growth and collaboration opportunities; direction, development and distribution of national legacy strategic plans, projects and funding programs.


Current national clients and work include:
All American Pharmaceutical, based in Billings, Mont., a leading manufacturer of dietary, food and nutritional supplements, that specializes in producing private label and custom formulations for General Health and Sports Nutrition to anti-aging products and food products;


and the U.S. Custom Harvesters, Inc., a non-profit Association of professional Harvesters, (combine, forage, hay and cotton) all serving the needs of the American farmer.


Lamp Public Relations & Marketing works with businesses, organizations, associations and individuals from a communications baseline approach of respect, integrity and best practices with the end in mind to grow capacity and sustainability. The firm puts a special focus on agricultural, food, energy and education related sectors and utilizes its leadership training program featured at www.YourOnePowerfulVoice.com.


For more information contact Jody L. Lamp at 406-698-9675 or at jody@lampprandmarketing.com.